Digital Marketing Officer — Kamuthi Housing Co-operative Society Limited (Nairobi)

Digital Marketing Officer

Job Description

The Digital Marketing Officer at Kamuthi Housing Co-operative Society Limited is responsible for elevating the organization’s online presence and driving lead generation through digital channels. This role holds strategic importance in modernizing the society’s outreach efforts within the real estate domain. The officer will create compelling content and manage diverse online campaigns to convert digital engagement into tangible property sales and membership growth.

Key Responsibilities

• Develop and execute comprehensive social media marketing strategies across multiple platforms.
• Create engaging digital content, including graphics, copy, and videos, tailored for the real estate market.
• Manage and optimize online advertising campaigns (Google Ads, Facebook Ads) to maximize ROI.
• Monitor and analyze digital performance metrics to refine marketing tactics and improve engagement.
• Coordinate with the sales team to ensure digital leads are effectively tracked and followed up.
• Stay updated on digital marketing trends and tools to keep the society competitive in the real estate sector.

Qualifications & Experience

• Minimum of 1 year of hands-on experience in digital marketing.
• Strong knowledge of social media management, content creation, and online campaign tools.
• Proven ability to analyze data and optimize marketing performance.
• Excellent creative writing and visual communication skills.
• Self-motivated, results-driven, and capable of working independently.
• Must be based in Nairobi or its immediate environs.

Method of Application

Send your application to: Hr@kamuthi.co.ke