Digital Marketing Associate Job at Zeraki – EdTech Careers in Kenya

Zeraki is seeking a Digital Marketing Associate to drive measurable impact through social media and online campaigns. You will work closely with the Marketing Lead and Product teams to translate overall strategy into targeted initiatives that resonate with students, parents, and teachers in the education sector.

Role Overview

Your focus will be on planning and running digital campaigns, creating compelling content, and managing Zeraki’s social media community. You will also oversee email marketing and SEO optimization to ensure a user-friendly digital journey and high customer retention.

Key Responsibilities

• Run digital campaigns across Google Ads, Meta, and other platforms.
• Develop tailored content for different segments: teachers, parents, and students.
• Manage email marketing lists and automation to support lead retention.
• Monitor organic visibility and implement SEO best practices.
• Produce fortnightly reports using analytics to recommend strategy improvements.

Qualifications

• At least 3 years of experience in digital marketing or social media management.
• Proficiency in Google Analytics, Meta Business Suite, and ad managers.
• Strong copywriting skills and the ability to create short-form video content.
• A genuine interest in the intersection of education and technology.

How to Apply

Submit your application through the portal:  Zeraki on www.zeraki.app